About Prime Directive Analytics
Bridging the gap between corporate political activity and investment risk management
Our Mission
Prime Directive Analytics confronts a fundamental threat to long-term value creation: the degradation of democratic institutions through corporate political influence.
We provide institutional investors with the data and analytics to measure corporate political activity systematically—revealing both how it distorts democratic processes and its impacts on sustainability outcomes. This enables investors to protect portfolio value while advancing democratic principles and sustainable market conditions.
We believe that strong democracies and stable policy environments are prerequisites for long-term investment success. By making corporate political influence visible and measurable, we empower investors to address this systemic risk with the same rigor they apply to traditional financial metrics.
Our work recognizes a simple truth: corporate political activity shapes the investment landscape more profoundly than any other corporate behavior, yet it remains largely unmeasured. We're changing that.
Why This Matters Now
The Fiduciary Case
Strong democracies correlate with economic stability, investment security, and innovation. Political instability manifests in market volatility, capital flight, and risk premiums. Yet most investment frameworks completely ignore how portfolio companies' political activities affect these foundations.
The Sustainability Angle
Corporate political spending doesn't just affect democracy—it shapes environmental and social policy outcomes. Our PCD (Planet, Community, Democracy) framework quantifies these impacts, revealing hidden risks that traditional sustainability metrics miss.
The Data Gap
While sustainability data providers track environmental metrics and governance structures, none systematically measure how corporate political activity undermines the policy environment. We fill this critical gap with institutional-grade analytics.
The Opportunity
Forward-thinking investors who recognize and address Corporate Political Responsibility will outperform over the long term. Our data enables you to identify misalignment, engage effectively, and protect portfolio value.
What We Measure
Corporate Political Responsibility encompasses two critical dimensions that together reveal the full impact of corporate political influence on portfolio value and democratic systems.
Citizens' Voice Index (CVI)
How Much Distortion
Quantifies democratic distortion by measuring how corporate political spending amplifies concentrated interests
PCD Scores
Impact Character
Assesses whether political activity advances or damages our Planet, Communities, and Democracy
Complete Political Responsibility Picture
Together, these metrics provide the complete picture: both the process (how much companies distort democracy) and the outcomes (what that distortion means for issues investors care about).
Leadership
Jason brings institutional investment expertise to the critical challenge of measuring corporate political impact on portfolio risk. As a CFA charterholder with deep experience in quantitative analysis, he founded Prime Directive Analytics to fill a critical gap: the systematic measurement of how corporate political activity affects long-term value creation.
Credentials & Expertise
- Chartered Financial Analyst (CFA)
- Quantitative Analysis Expert
- Former Director of Research, Flexible Plan Investments
Ready to Address Political Risk in Your Portfolio?
Join forward-thinking investors in measuring and managing this critical but overlooked dimension of ESG risk.